Koora Time to kick off at Darb Al Saai 2018
Dec 12, 2018
The Qatar Football Association and Qatar Shell launched Koora Time’s Qatar National Day activities at Darb Al Saai. The one-week, family-focused event featured days of physical activity, opportunities and spaces to play football, and the chance for all age groups to practice skills in a fun and non-competitive environment.
Doha, Qatar: The Qatar Football Association (QFA), and Qatar Shell are excited to announce Koora Time’s Qatar National Day activities at Darb Al Saai, which runs from 12 to 20 December 2018. Presented by the award-winning programme, the kids and family-focused event will provide days of physical activity, opportunities and spaces to play football and the chance to practice skills, for all age groups, in a fun and non-competitive environment.
The Koora Time football pitch will sit at the heart of the event and will be the venue for games, training and exercises; there will even be opportunities to train with former professional players from QFA. Activities will also include games such as the Speed Kick, Target Shot, and Robo Keeper, as well as a play zone for younger kids, promoting a healthy lifestyle for the whole family.
In addition to sports, there will also be non-physical activities which will include a fun photo booth, the Koora Time Museum, showcasing the story of the programme, virtual reality headsets, and a screen and beanbag zone – ensuring there is something for everyone.
Koora Time was developed by Qatar Shell in partnership with the Qatar Football Association, and the initiative has won eight CSR awards since 2014. It is designed to improve the health and well-being of young people in Qatar through football, and contributes to the Social Development pillar of the Qatar National Vision 2030.
Koora Time is based on FC Barcelona Foundation’s FutbolNet methodology and provides children with an extra 72 hours of extra-curricular physical education per year. Since its launch in March 2013, the programme has benefitted over 20,000 children across Qatar, and last year’s programme saw a reduction in Body Mass Index (BMI) of 93% of participants.
We look forward to welcoming you to Darb Al Saai between 12 and 20 December 2018. To find out more about Koora Time or to register your child for the award-winning and impactful programme, please visit www.kooratime.qa.
About Qatar Football Association
The Qatar Football Association was established in the 1960’s; it is a pioneer among Qatari sports associations. QFA plays a pivotal role in laying the foundation for football in the state and is still the first to help advance the game and improve its level in Qatar, thus making the state a crucial player on the regional and international football scene.
Social responsibility is one of the key priorities of the Qatar Football Association (QFA). The purpose of engaging the society through various football-related programs has been well received by the public in recent years.
The QFA aims to strengthen the role of engaging the society through sports activities under the 2021 vision of the football ruling body.
The Qatar Football Association works on all levels of the football system to identify and develop young Qatari talents.
- QFA bonds with the local society to promote the game and expand its fan-base in a systematic and methodical approach.
- QFA aims to reinforce football professionalism by improving the existing infrastructure of the game.
- The ruling authority is constantly striving to develop and harness young talent that could be the base for youth and senior outfits competing regionally, continentally and internationally.
About Koora Time:
A ten-year sustainable initiative between Qatar Football Association (QFA) and Qatar Shell, Koora Time is designed to improve the health and wellbeing of Qatar’s youth through football.
This initiative aims to facilitate access to more football in a non-competitive environment, supporting an active and healthy lifestyle amongst the young people in Qatar. As part of the ten-year campaign, QFA and Qatar Shell will jointly organise and launch a series of youth engagement programmes using football as the platform.
Koora Time supports the Social and Human Development pillar of the Qatar National Vision 2030 and the National Development Strategy (NDS) through engaging the young people in Qatar at every stage of their lives with programmes tailored to them.
In recognition of its positive impact on the health of youth, Koora Time has been the recipient of numerous awards including the 2014 & 2016 ‘Sports Industry Award’ for Best CSR Initiative, the 2015 ‘CSR Award Qatar’ for Best CSR Impact Initiative, the 2014 ‘Dar Al Sharq Corporate Social Responsibility Award’ for the Best Sports Initiative, the 2014, 2016 & 2017 ‘AFC Dream of Asia Award’ in the area of social responsibility, and the 2017 ‘QFA Awards’ for Best CSR Programme.